CHALLENGE Drive lift in Samsung brand association with sustainability within strategic Gen Z and Millennial audience. Inspire consumers to practice sustainable efforts in their daily lives by recycling their electronics. SOLUTION We launched a surround-sound campaign featuring environmentally conscious and social impact-focused influencers in a series of branded content videos across digital and social platforms….

Responsive Video Gallery Your browser does not support the video tag. Clorox Paper and Packaging SherwinWilliams CHALLENGE Drive brand awareness for a variety of client categories – CPG, Retail, and Government – each with distinct brand messages, with limited production resources.  SOLUTION We developed engaging, cost-effective stop-motion animated content with unique brand messaging for Clorox…

Responsive Video Gallery Your browser does not support the video tag. Eye Candy Up Do It Ziplash CHALLENGE Drive social engagement with Biore’s female 18-24 target during the I Heart Radio Music Awards. SOLUTION We developed a targeted branded content campaign featuring beauty/style hack expert – and truTV star – Brooke Van Poppelen. Brooke shared practical…

CHALLENGE Develop a first-to-market promotional partnership that drives awareness of GEICO’s humorous and playful brand. SOLUTION FANARCHY! We built a nine-week long, integrated marketing partnership spanning linear, digital and social platforms, culminating with fans voting on the outcome of a live show.  RESULTS

Responsive Video Gallery Your browser does not support the video tag. Stop Motion Short Animated Short Orlando Show Integration Volcano Bay Branded Content CHALLENGE Our goal was to engage consumers with iconic travel and entertainment brands Universal Orlando Resorts and Universal Studios Hollywood so that they were top of mind during key vacation planning timing. …

CHALLENGE Drive awareness, affinity, and purchase intent of Mars Petcare brands: Pedigree, Temptations, and Wisdom Panel. SOLUTION We teamed up with Discovery and Animal Planet’s #1 cable program on Superbowl Sunday, Puppy Bowl! We drove excitement and buzz through branded social, streaming, digital, linear, and experiential content. With Mars Petcare brands organically showcased at the…